Ann Patchett, The Care and Feeding of Independent Bookstores
So who is now part owner of Parnassus Books in Nashville? The very same Ann Patchett, author of such books as State of Wonder and the recent The Dutch House. And why would a successful author, whose novels are both literary and best-sellers, decide to sell books as well as write them? She explains in a slim 34-page book, almost a booklet, called The Care and Feeding of Independent Bookstores (2016).
The impetus for this rash decision came with the realization that Nashville, not exactly a small town, had lost the last of its independent bookstores, never mind that those bookstores had been profitable. Just like newspapers, which had begun to sharply reduce their staffs and their content long before they had to just because they assumed they were doomed by technology, so owners of independent bookstores, believing they were seeing the writing on the wall, often closed prematurely. There were still used bookstores and, of course, Barnes and Noble, but independent stores offering exceptional service and charm along with their books were lost.
Then she met Karen Hayes, a woman as devoted to books as she was, who had the drive and know-how to run a bookstore but lacked the capital. Patchett had the money, as well as some things at least as important: a name and a personality that could attract customers from all over the country (myself included) and loads of author friends only too happy to come to Nashville for a reading and book-signing.
The store, despite its less than ideal location, has been a goldmine, for customers as well as for its owners. Some bookstores have cats in residence. Parnassus has dogs, lots of them depending upon which staff members are on duty. Patchett tells of one dog that "could sell a book just by sitting on it." Children are encouraged to read books to these dogs.
"Book by book, our customers vote against free overnight shipping in favor of a community of book lovers," she writes. "They vote for us, and I could not love them more."
Patchett, like members of her staff, enjoys recommending books she loves, and at the end of this little volume she lists 52 such books, with a wonderful little comment about each one. For example: Dandelion Wine by Ray Bradbury, "My mother gave me this book for my 13th birthday and I carried it with me everywhere so I could read it over and over again'" and Lolita by Vladimir Nabokov, "Humbert Humbert is in love with his stepdaughter. Nabokov is in love with the English language. I am in love with this book."
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